Every time Jon Jones steps into the Octagon, legacy and history are both on the line. The light-heavyweight champion and number one ranked pound-for-pound fighter in the world is on an 11-fight UFC winning streak, the longest in the history of the weight class. Jones for his part is well aware of what is at stake each time they ring the bell and is more interested in continuing his run, than any money that can be made on the fight.
"I'm not going to sit here and say I don't negotiate my fight purse, but once the fight is set, pay-per-view buys and selling the fight I really could care less," said Jones during Monday's pre-fight conference call that also featured his opponent Daniel Cormier. "I'm trying to get these titles and break these records."
TSN kicks off its UFC coverage on Saturday with COUNTDOWN TO UFC 182: JONES VS. CORMIER at 7pm et/4pm pt on TSN4 and TSN5. The countdown show leads into two hours of UFC 182 preliminary fight coverage at 8pm et/5pm pt.
Some of the records that are still on the horizon for Jones include the all-time winning streak record currently held by Anderson Silva at 16 fights and victories in championship fights held by Canadian Georges St-Pierre with 12 wins. Jones currently sits fifth in the UFC having eight victories with the gold on the line.
With all of that success you would think Jones would be a fan favourite but he has found himself cast as the villain before a lot of his bouts, a fact that he has grown more comfortable with as the years have progressed.
"No one wants to be the bad guy, but at the same time people have tabbed me to be the bad guy and I've learned to just let go," said Jones. "I've been hearing that I'm fake so for many years, it's like who cares if I'm fake, I win fights that's what I'm here to do, I'm not here to win you over with my personality I'm here to fight and that's ultimately my job."
As far as the infamous brawl at the MGM Grand during the media day for UFC 178, Jones was happy the fans were able to see a more human side of his persona.
"A part of me was glad this came out because as a professional athlete, champion and a Christian, I try to be a professional and that's why I have so many great endorsements, because I do try carry myself as someone you would want to endorse," said Jones. "But me when I'm with my friends and family, I'm a real dude, I'm just me. This is who I am, I will swear or tell a guy that spit in my face that I'll kill him. It was a bad hit in a way, but relieving."
In the aftermath of the brawl, Jones parted ways with Nike as a sponsor and it was thought at the time that the two incidents were connected. Jones has a new endorsement deal and is ready to set the record straight on parting with his old company.
"Nike didn't drop me because of the brawl and I owe an apology to them for saying they dropped me," said Jones. "They've been known to stand by their athletes for worse than just a brawl at the MGM. The truth is that Nike didn't seem as though they wanted to move forward in the field of MMA, they weren't activating me in the way they said they would. It was a mutual thing, something we had discussed months before the actual brawl and now I'm with Reebok and I'm so excited."
The light-heavyweight champion is also amused by people that feel he can't win this fight on the ground, a stance that he does not agree with.
"I love the fact that people assume that if Daniel takes me down he wins the fight," said Jones. "I love that people assume he needs to get close to me and then I'm suddenly at some kind of disadvantage."
"Honestly I'm so secure in my abilities as a fighter in the clinch, dirty boxing, my jiu-jitsu, my top game, my bottom game, I have no insecurities when it comes to my skill set. I mean Rashad Evans, he was like 'to beat Jon, you have to get into his chest' I was like o.k. knowing that I'm prepared. I find it very fascinating."
As for what he's planning to do when he gets into the Octagon, the 27-year-old is ready to tackle this fight the way he contests them all.
"I'm going to go out there and do what I've always done, love the sport, enjoy the moment, be myself, confident, young, fast, athletic," said Jones. "I've done everything I can to win the fight, I've trained, my cardio is great, my tactics are great, my playbook is rehearsed and now I'm going to go out there and do what I've always done."
Jones will defend his light-heavyweight title against Daniel Cormier in the main event of UFC 182 on Saturday.